top of page

The Fogg Behavior Model

Simplicity Changes Behaviors.

Step 5: Simplify

COLOR Simplify.png


One of the most important steps designers can take is to make the behavior easier to do.

Step 5 Resource

The simplification tools will help you analyze

the resources needed to achieve the target behavior. You may also want to analyze the target person's likely available resources. 

Simplicity Thumbnail.png
COLOR Magic Wand.png
COLOR Crispify.png
COLOR Simplify.png
COLOR Starfishing1.png
COLOR SnapTesting.png
COLOR Focusmap.png
COLOR Celebrating.png
bottom of page